wonder if cliff saw this one ?

http://www.newswise.com/articles/view/579234/?sc=dwhn

Word Choice Detects Everything from Love to Lies to Leadership, According to Psychology Research


Newswise — AUSTIN, Texas–The words people use are like fingerprints that can reveal their relationships, honesty, or their status in a group, according to research by University of Texas at Austin social psychologist James W. Pennebaker.

“Using computerized text analyses on hundreds of thousands of letters, poems, books, blogs, Tweets, conversations and other texts, it is possible to begin to read people’s hearts and minds in ways they can’t do themselves,” says Pennebaker, the Liberal Arts Foundation Centennial Professor and Psychology Department chair. Pennebaker will publish his findings in his new book, “The Secret Life of Pronouns: What Our Words Say About Us” (Bloomsbury Press, August 2011), which is based on a large-scale research project that links natural language use to social and psychological processes. Pennebaker uses his groundbreaking research in computational linguistics to analyze pronouns, articles, prepositions and a handful of other small function words.

“On their own, function words have very little meaning,”



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